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Michael Levine
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A Branded World
A Branded World
Adventures in Public Relations and the Creation of Superbrands
Michael Levine
Branding is ultimately the way you differentiate your product from the competition. Whether you’re selling a celebrity image, automobiles, or a financial service, your goal is to make your brand the...
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Guerrilla P. R. Wired
Guerrilla P. R. Wired
Michael Levine
Here are low- and no-cost tactics for launching a web-based public relations campaign.

Guerilla P.R. Wired transports Michael Levine's legendary street—fighting P.R. tactics to the...

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Raise Your Social IQ
Raise Your Social IQ
How to Do the Right Thing in Any Situation
Michael Levine

In this modern, stress-filled time, people face many awkward situations: the dating scene with all its pitfalls; friends going through grief and loss; job difficulties and other personal problems;...

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